“So what do you actually do?”
That dreaded question! I’ve moved job recently and I’m hearing it a lot.
One of the great thing about working at WestGlobal is that now it’s an easier question to answer. I used to work on SOA products. Need I say more?
Like with most questions, the response to “So what do you actually do?” depends on the audience. I’ve been thinking about how I should respond to this question if asked by a previous technical colleague or by my 7 year old son. The interesting thing is that I don’t think my response would vary that much. I think the difference would be in the language and metaphors used.
If the colleague asked I’d obviously try to impress them but I’d probably try something like the following:
- Using agents/sensors across your business you gather real-time events as they happen.
- You process the events from these sensors and produce new events and data using advanced techniques like CEP.
- You present your new events and data in a variety of forms like dashboards, reports and alarms to the customer. They get a detailed picture of what is happening in their business including the relationships between different agents and activities.
If my son asked, I could simplify the language and introduce a metaphor:
- Using spies across your business you gather information about what is going on. Your spies send you reports whenever anything happens.
- Back at the command centre, you decode the message from all of your spies and try to figure out what it all means.
- You’re able to give info to your friends to help them save the day. They know what is happening before anybody else so can react quickly.
I think I prefer my job through the eyes of my son!
Tune in next week to find out if any agents defected.

October 16th, 2008 at 2:35 am
We’re always heroic in the eyes of our sons.
November 19th, 2008 at 1:00 pm
I like the 7-year old answer better